1. 4. If I use social media I’ll lose control of my brand. >> By choosing to join the conversation you have the ability to address the issues instead of running away from them. — at some point you should not join the conversation. joining the conversation about your brand does have pros and cons. Think before you join. Or if you join think before you said something.

  2. Yeah #1 is so true. I love when clients tell me the stories about how they tried doing it themselves. Why do so many think that Digital Marketing is any different than making a commercial or the like? It takes creativity and experience people.

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